Supermetrics ActiveCampaign Connector is a SaaS tool designed to extract, transfer, and centralize marketing data from ActiveCampaign into a wide range of analytics and reporting destinations, such as Google Sheets, Looker Studio, Power BI, Microsoft Excel, BigQuery, and several cloud data warehouses. This connector streamlines the process of managing, analyzing, and comparing campaign performance data by providing access to a comprehensive set of metrics and dimensions, while also allowing for the creation of custom calculated fields without coding. It is built for marketers and analysts who need to automate data workflows and generate actionable insights from their ActiveCampaign campaigns.

Key Features

Comprehensive Data Extraction Short description: Access a wide range of ActiveCampaign metrics and dimensions.

• 28 metrics and 120 dimensions available for deep analysis
• Includes campaign open rates, click rates, bounces, and more

Multiple Data Destinations Short description: Flexible integration with leading analytics and storage platforms.

• Supports Google Sheets, Looker Studio, Power BI, Excel, BigQuery, Snowflake, Amazon Redshift, Azure Synapse, and more
• Enables data centralization for unified reporting

Custom Field Creation Short description: Build calculated fields tailored to specific reporting needs.

• No coding required
• Easily define custom calculations for advanced insights

Templates for Quick Start Short description: Accelerate setup and reporting with ready-made templates.

• Pre-built templates for common reporting scenarios
• Reduces time to insight for new users

Automated Data Workflows Short description: Schedule and automate data transfers from ActiveCampaign.

• Minimize manual data handling
• Ensure up-to-date reporting with scheduled refreshes

Benefits

Centralized Campaign Reporting Short description: Manage and compare all ActiveCampaign campaigns in one view.

• Simplifies multi-campaign analysis
• Reduces time spent on manual data consolidation

Enhanced Data Accuracy Short description: Automated data transfers reduce human error.

• Consistent, reliable data for decision-making
• Eliminates manual copy-paste processes

Customizable Analytics Short description: Tailor reports to business-specific KPIs.

• Supports unique business requirements
• Enables deeper, more relevant insights